Sky — Lifestyle photoshoot
Head of Design, Online Sales // Art Director
2016
Background
Sky’s CEO Stephen van Rooyen wanted to update the Broadband & Talk product pages on sky.com with new lifestyle imagery.
Approach
I briefed in, styled and art directed the shoot ensuring it was on brand and that the compositions would work with the website’s zig zag pattern. We shot on location in a London home as well as a café.
Result
After final selection we made 30 new images available to the online editorial team. Old pictures were replaced and sky.com got an updated fresh look and feel.
